How Your Podcast Can Help Dismantle the “Minority” Narrative with Jerry Won – Episode 117

Why is it so important for Asian Americans to keep loudly sharing their stories? Jerry Won launched Dear Asian Americans, an interview-style podcast, in 2020. He used this growing permissions-free platform to highlight the often overlooked and “unmarketable” stories of Americans from a vast range of backgrounds. Jerry’s deliberate [...]

Stop Broadening Your Podcast: How Super-Niche Podcasts Win with Susan Thompson – Episode 113

What happens when your podcast topic gets super specific? The temptation to broaden your podcast subject matter, to capture a wide range of both guests and listeners, is understandable. But often, something magical happens when you narrow down your focus to the super-specific sub-sub-topic you’re most passionate about: your [...]

2026-09-29T17:44:32-07:00April 20, 2026|Strategy Growth & Positioning|
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