THE PODCASTER’S GUIDE
TO A VISIBLE VOICE
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How do you, as a podcaster, make an emotional connection with your listeners to create a place where they feel like they belong?
Through the power of your natural voice
Welcome to The Podcaster’s Guide to a Visible Voice, a podcast for underrepresented podcasters doing good in the world, who want to build a community of belonging. You’ll discover what it takes to be a powerful podcaster and support your listeners to feel like they belong. Go on your podcasting journey to reclaim and redefine what a successful podcast means to you, by thriving on your own terms, with Mary Chan as your host.
As a Voice-Over Artist and former radio producer for almost 20 years, she’ll share with you what she’s learned from creating, recording, and editing, hundreds of thousands of voices; from newbie clients who had to read their very first script to seasoned professionals voicing the very same commercials you hear on the radio and TV. They all have one thing in common with you – they made an emotional connection to a listener, not by the words they use, but by how they use their voice.
Now, as a Podcast Strategist and founder of Organized Sound Productions, you’ll gain the insights to keep you podcasting and have fun while you’re at it! How do you want your listener to feel?
NOT SURE WHERE TO START?
Listen to the Trailer:
Most Popular
My Day One in Podcasting with Imposter Syndrome - Episode 46
What fuels you to podcast? Even after a 20-year career in radio, imposter sydrome is real when I moved into podcasting. Hear how imposter syndrome makes you a better podcaster.
Episode Creation
Finding Joy in the Serious Work of Podcasting – Episode 100
The process of podcasting can be overwhelming. But at the end of the day, if you don't enjoy what you're creating, it'll keep you from coming back. So listen to how you can look for joy and learn the benefits of having a podcast.
Launch Support
Identifying Your Audience for Podcast Growth – Episode 15
Whether you already have a show or you’re launching a new one, you need to know who is your audience. Learn how your ideal listener will support you in answering all your podcasting questions.
Podcast Voice
Why Filler Words Like LIKE are Powerful – Episode 18
Not all filler words are created equal. Did you know there's a difference between Ah and Um? This episode explores how we speak and why filler words aren't filler.
EXPLORE THE LATEST EPISODES
Stop Broadening Your Podcast: How Super-Niche Podcasts Win with Susan Thompson – Episode 113
What happens when your podcast topic gets super specific? The temptation to broaden your podcast subject matter, to capture a wide range of both guests and listeners, is understandable. But often, something magical happens when you narrow down your focus to the super-specific sub-sub-topic you’re most passionate about: your [...]
Why Video is More Challenging for Podcasts – Episode 112
As a woman, should you consider adding video to your show? Video podcasting is on the rise. The trend is being driven by huge celebrity players and, most recently, Apple Podcasts, who released HLS video support in late March 2026. And while there are benefits to this evolution, there’s [...]
Priority Production Tasks for the Solo Podcaster with Emma Krebs – Episode 111
How many different hats do you wear as host and producer of your own podcast? If you actually wrote out everything you do for your podcast besides speaking into the microphone, the list would be extensive. Podcasters often get asked what it means to be a podcast producer. As [...]
Start Strong with a Purposeful Intro – Episode 110
How do you draw in your listener, right from the very beginning? Don’t lose your listener before you even have them. An overly lengthy, unintentional, or boring introduction at the top of an episode is a great way to do just that. Much like in radio and newspaper, the [...]
How to Create Transcripts That Benefit Accessibility and SEO with Jess Schmidt – Episode 109
How are you creating impactful transcripts for your show? You’ve probably seen a bad podcast transcript. Maybe the creator was lazy in their transcription, maybe the AI was flummoxed by the proper nouns, punctuation, or audio labels—whatever the reason, such sub-par writing begs the question: is there even a [...]
Pause, Plan, Publish: A Podcaster’s Blueprint for Slowing Down – Episode 108
How do you make your podcasting hours really count? You know the feeling—you plan to sit down and record your episode, and before you know it, that day has completely gotten away from you. There’s a plan to make, research to conduct, and stretch breaks to squeeze in. It [...]
Reduce Impostor Syndrome By Listening Back to Your Voice – Episode 107
When’s the last time you replayed your old episodes and really listened? It’s the end of another year of podcasting, and that means looking back on how far you’ve come and planning the next steps. Whether you’re taking some time off for the holiday or plugging away between the [...]
Accessibility and Ethics in Podcasting with Meg Wilcox – Episode 106
What assumptions are holding you back from creating a more accessible show? If you knew more about your listener’s accessibility needs, how would that change your show? Podcasting borrows so much of its policy and practice from more traditional forms of media, and while that’s given us a great [...]
Simplify Your Podcast Production with a Show Map – Episode 105
How can a solid structure make your podcast process easier? Your podcast starts with a great idea—a topic that fires you up, that you can passionately go on about at length. That’s a great place to begin a show, but without some structure, producing episode after episode can become [...]
The Perks of Being (or Having) a Co-Host with Darren Dukes and Jamie Weiss – Episode 104
How do you find the perfect podcast host to share airtime with? If a podcast is your passion project but you don’t have a technical background, an audio-savvy partner could help make your dream a reality. That’s what Darren Dukes, a Vancouver Island physiotherapist and running enthusiast, discovered when [...]
How to Handle Listener Feedback – Episode 103
What can you take away from those subjective reviews, good and bad? What’s the worst piece of feedback you’ve received about your podcast? We all have one—that cringe-inducing review or comment that fires up our impostor syndrome. The one that makes us question our hosting skills, our topic selection, [...]
How to Keep Fear From Overpowering Your Voice with Kat Stewart and Kevin Ribble – Episode 102
What are you afraid of when you’re recording your podcast? Training your voice doesn’t start with what comes out of your mouth—it starts with what’s going on in your head. Mary learned this 25 years ago from her radio school instructors, Kat Stewart and Kevin Ribble. In this episode, [...]